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Designer Tarun Tahiliani and Aditya Birla Fashion and Retail Ltd., debut new brand

ADITYA BIRLA FASHION AND RETAIL LTD. AND CELEBRATED DESIGNER

TARUN TAHILIANI’S TASVA GEARS UP FOR ITS DEBUT SHOWCASE AT LAKMÉ FASHION WEEK X FDCI



~Experience the redefinition of the Modern Indian Man with TASVA’s latest wedding wear collection~


TASVA, the Indian menswear brand born out of the collaboration between ace designer Tarun Tahiliani and Aditya Birla Fashion and Retail Ltd., is thrilled to announce its debut at Lakmé Fashion Week in partnership with FDCI on Saturday, 14th October 2023 in New Delhi. The Wedding Wear collection showcased embodies the essence of Indian culture and tradition, meticulously reimagined for the Modern Indian Man.




Mr. Tarun Tahiliani, the creative tour-de-force behind this awe-inspiring collection, shared his vision,

"The collection is an homage to the timeless allure of luxury, celebrating both outer beauty and inner comfort. It merges traditional artistry with modern sensibilities and brings forward our vision of India Global."

Drawing inspiration from India's rich cultural heritage and natural splendour, this collection features an

array of architectural, flora, and fauna motifs. The garments are resplendent with Resham, Aari, and

Dori embroidery, artfully accentuated with Zardozi threads, Pearls, and French knots. These intricate

details come together to evoke a sense of lightness, modernity, and ease, showcasing skilled embroidery

in luxurious threads.


The Wedding Wear collection embodies Tarun Tahiliani's signature style, seamlessly blending traditional aesthetics with contemporary design. The collection offers comfortable fits crafted from luxurious silk blends, skin-friendly cotton-viscose, and woven jacquards, allowing freedom of movement.


The wedding and festive attire range is extensive, including breezy kurta sets, impeccably tailored

sherwanis and achkans, versatile Indo-western ensembles, and chic dinner jackets. The sherwanis

encompass classic silhouettes and contemporary fusion styles like the angrakha. The latest addition of

dinner jackets showcases a harmonious blend of sleek lines, asymmetrical cuts, and avant-garde

embellishments. Achkans and indo - westerns offer a variety of cuts and drapes, each piece a fusion of

modernity and tradition, precariously crafted to make the wearer feel exceptional on their special day. 


Mr. Ashish Mukul, Brand Head, TASVA said, “The fresh take on wedding wear is a testament to TASVA's commitment to innovation. It’s another step towards the fulfilment of a vision to make luxurious wedding wear with unique aesthetics, accessible to a wider audience spanning across regions”.

Set to take place on the iconic Lakmé Fashion Week X FDCI runway, TASVA’s latest collection is a

stunning fusion of tradition and modernity. The showcase promises to be a delightful rendition of

wedding wear for the Global Man.



Lakmé, is India’s no.1 colour cosmetics and leading premium skincare brand from Hindustan Unilever

Ltd. Lakmé has been the pioneer of the make-up and colour cosmetics in India since 1952 by launching

numerous trends leading and high-performance products. Combining international cosmetic technology

with an in-depth understanding of the Indian woman’s needs, Lakmé offers women a comprehensive

beauty experience through its extensive product portfolio. For Further Information log on to

www.Lakméindia.com


Fashion Design Council of India (FDCI)


A non-profit organisation, the Fashion Design Council of India (FDCI), is the apex body of fashion design

in India, represented by over 400 members. Founded on the premise of promoting, nurturing, and

representing the best of fashion and design talent in the country; its prime objective is to propagate the

business of fashion. FDCI stays true to its commitment to promote the ‘Make in India’ label as

handlooms take centre stage, in a country, who’s heritage is soaked in the flavours of indigenous crafts.

For more information, please visit: www.fdci.org ©ARR

Under a sculptural tent fashioned in the grounds of the École Militaire in Paris, the silhouettes in the Givenchy Spring-Summer 2024 women’s collection present the vision of contemporary elegance of Artistic Director Matthew M. Williams. Inspired by a chrysalis, the immaculate work designed by Gabriel Calatrava created an intimate space where draping, hand-painted flowers, lace and pearls all bloomed. Throughout the collection, the silhouettes oscillate between structure and ease, black monochromes and gracious pastels, thick and diaphanous fabrics. Gentleman’s tailoring is set off by the delicacy of the skin. Plays of layered transparency are sprinkled throughout the collection as gloves highlight the curves of the arms, and pointed pumps are encased in translucent stockings. Lace volants reveal the beauty of a neckline. Day appropriates evening codes in draping re-energized by flou techniques. Overlays are spliced in chiffon, taffeta, organza or mud silk, a technique for dying silk from river mud inherited from the Ming Dynasty, creating a leathery effect. Matthew M. Williams shares Hubert de Givenchy’s passion for flowers, which embellish leather and materialize in rose formations, almond green prints or on the bustier of a spring evening gown. Symbols of the ephemeral, hand-painted flowers, including irises, seem to leave their imprint on the skin. Jewels transform the clothing, covering the body in latticed pearl and crystal. Chokers, hoop earrings and rings celebrate the perfect sphere of the pearl, imagining new ways to wear the jewelry. Mules play with ruching, while the signature Shark Lock boot is reinterpreted in an open-toe version. The Voyou line introduces sliding chain straps, and a new trapezoid flap bag is framed by imposing chunky buckles.



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