The World’s Most Valuable Race the Saudi Cup puts The Kingdom on Global Calendar as well as the new design talents.
This February Saudi Arabia hosted a series of international horse racing events culminating with the showpiece Saudi Cup worth $20 million.
A vision of the country’s leadership made reality by Jockey Club of Saudi Arabia (JCSA) Chairman, Prince Bandar Bin Khalid Al Faisal, the Saudi Cup is a pioneering event in the country’s sporting and social history. It represents a meeting of people, artists, athletes, aristocrats, investors and more who participate on a global stage where the best horses in the world compete for some of the largest purses in racing.
Launch of new design and fashion brands
Releasing his first design Mohammed Al-jishi on the first day of Saudi Cup 2023.
Since the first edition The Saudi Cup has been a platform for new design and fashion talents to showcase their design that pay hommage to the country's rich tradition and style. Above Mohammed Al-jishi (@mohammed.jishi) at this year's Saudi Cup.
For the 2023 edition of The Saudi Cup, Mohammed Al-jishi ( Instagram: @mohammed.jishi) wears his own design presented for the first time,
As a first thought, I was thinking what kind of outfits would the future cities of Saudi Arabia will be wearing. Then I started imagining THE LINE and how futuristic it is. Finally I came up with this. Mohammed Al-jishi
The outfit is derived from the traditional Saudi elements which are the trio of garments: thobe - mohazam - bisht. They are redesigned to pay homage to Saudi Arabian heritage, and how fast
Saudi Arabia is improving.
The outfit is his take on the traditional Saudi attire adapted for the 21st century in line with the country's evolvement and advanced progress on all fronts. Mohammed Al-jishi adds, "To put it another way, [it's] something traditional but modernized from a futuristic standpoint."
Sketch by Mohammed Al-jishi (@mohammed.jishi)
The country's new generation proposes innovation
Back in 2021, The Saudi Cup was attended by Mohammed Khoja in own design featuring ornate print of ‘Al Qatt Al Aseeri’ patterns under a sheer wool black and gold traditional ‘Bisht’. The ‘Al Qatt Al Aseeri’ are patterns native to Saudi’s Abha region. The ‘Bisht’ is a prestigious traditional outer cloak that typically features a wide metallic thread trim.
HINDAMME at the Saudi Cup in 2021.
(Left) Abdullah Al Jumah in a custom contemporary ‘Dagla’ design by HINDAMME made from a deep midnight blue velvet devouré fabric paired with a traditional gemstone adorned belt, blending both past and present within its aesthetic. The Dagla is a traditional robe worn on formal occasions in various regions of Saudi Arabia, (archive images 2021).
(Right) Mohammed Khoja in own design featuring ornate print of ‘Al Qatt Al Aseeri’ patterns under a sheer wool black and gold traditional ‘Bisht’. The ‘Al Qatt Al Aseeri’ are patterns native to Saudi’s Abha region typically drawn by women to decorate the formal salons. The ‘Bisht’ is a prestigious traditional outer cloak that typically features a wide metallic thread trim. Courtesy of HINDAMME.
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