DAMAC PROPERTIES X ZUHAIR MURAD UNVEIL ELEGANCE TOWER IN DOWNTOWN DUBAI
DAMAC Properties is launching Elegance Tower, a luxurious 25-storey residential building, located in the heart of downtown and branded by renowned designer ZUHAIR MURAD. With its prime location in the heart of the bustling downtown area, and only a short walk away from The Dubai Mall, the building offers the best views of the city, including vistas of Za’abeel, Dubai Canal and Burj Khalifa.
Elegance Tower — a collaboration between designer Zuhair Murad and DAMAC Properties. All image courtesy of ZUHAIR MURAD
“We continue to responsibly bring unique products to market, and Elegance Tower stands out with its beautiful design, luxury offerings and incomparable central location. The demand has already been massive, and we are overwhelmed by interest from customers – many of whom are repeat customers who trust our brand love our products,” Niall McLoughlin, Senior Vice President of DAMAC Properties said.
Elegance Tower shows off its amenities with a swimming pool overlooking the Dubai skyline, a pool bar, a sun bed zone, lagoons, a kids play area and a fully equipped gym
Among the unique features of the tower is the “secret” door in all units, which appears as a decorative shelf display in the living room but opens up directly into the master bedroom, giving the homes an air of mystery and privacy.
The interior embodies the poise of the ZUHAIR MURAD brand. Prominent among top celebrities, the world-famous fashion designer enters into his first interior design collaboration with DAMAC Properties.
The reputed property developer is no stranger to brand collaborations, having successfully worked alongside world-famous brands such as Fendi, Versace, Cavalli, Paramout and more. The tower comprises 1-bedroom apartments of up to 827.21 Sq. Ft. And 2-bedroom apartments of up to 1,379.61 Sq. Ft, displaying refinery and elegance with its white and gold interior.
Perfectly illustrating the tower’s name “ELEGANCE”, the lobby offers a contrast of black and gold shades where chandeliers hang from the ceiling to diffuse an aura of sophistication. The tower shows off its amenities with a swimming pool overlooking the Dubai skyline, a pool bar, a sun bed zone, lagoons, a kids play area and a fully equipped gym.
“It's been an incredible year at DAMAC with our new launches such as SAFA ONE by de GRISOGNO and SAFA TWO by de GRISOGONO, Chic Tower in Business Bay and new cluster launches in our thriving DAMAC Hills community as well as our new DAMAC Lagoons community in which we launched last year,” McLoughlin added. “The future looks bright for the Dubai property market, and we are so happy to be contributing to the city’s thriving development.”
Elegance Tower — a luxurious master bedroom by designer Zuhair Murad for DAMAC Properties. Image courtesy DAMAC Properties.
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